Saturday, November 26, 2011

How to start a successful online business?

Internet has something to offer for each and every intruder and this is why more and more people are seen online, busy identifying ways on how to start a successful online business to earn their portion of online money. There are several ways to earn money online and choosing the right program depends on your skills, interest, passion and goals. While some of these programs do not require a website or a blog, most of the internet marketing programs work well if you have a personal website or a blog.

Choosing the best niche
Creating a website or a blog was a big task earlier, but not anymore. With multiple blogging platforms available for free or minimal charges, setting up your website is a cakewalk. The first thing is to purchase a domain. Before purchasing a domain, you need to choose your niche and keywords to target. While choosing a niche, there are several factors to be considered like the competition, traffic generation and popularity. However, the most important factor is your passion. If you are not passionate about a product and simply start a website for the sake of high paying keywords, you would end up getting dried on the subject. At some point of time you feel there is nothing to write on that niche. This is the time when you start searching the internet for some articles and rewrite them simply which in turn hits you in a hard way. At times, though there is huge competition, you can still make some business by posting content with passion.

Identifying high paying keywords
After you identify the best niche, the next step is to choose the right keywords for that niche. For instance, if you choose technology niche, you would encounter huge competition. However, you can narrow down your search and go for more specific topics like computer security. You can talk about antivirus or firewall programs. Then go to Google Keyword Tool and type that phrase and search for additional keywords. The new update with Google keyword tool is that you get 800 keywords list. Now, export this data into an excel sheet and identify keywords which have at least 10,000 searches and $1 CPC. Additionally you need to check for the pagerank of sites topping Google search engine for those keywords. If you have more than one site with PR4 or PR5 then that keyword would have high competition. Article Samurai is a great tool which helps you to identify the best keywords for your niche.

Purchasing a good domain name
After you identify the niche and keywords, the next thing is to purchase a domain name. It is very important to choose the correct domain name. Try to insert your keywords into the domain name. Again keyword domain depends on the type of niche you choose. If you are reviewing a product or offering an expert advice, it is good to choose a domain name with your brand or your personal name. However, for internet marketing and monetizing programs it is good to choose a keyword domain.

GoDaddy is a good place to purchase a domain name. It is a reputed company and offers an efficient service at an affordable price. For a .com domain it costs you around $10 per year . If you want a .info domain, you can get it for $2. If you can get a discount code, you can avail a discount on these prices. After you purchase a domain name, the next task is to purchase a hosting package. HostGator is a good choice when it comes to hosting your website. Once you are done with these steps, you can setup your website using Wordpress or other blogging platform which I will explain in detail in my next post.


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